Supply Analysis
Supply analysis examines the behavior of producers. 'Supply' refers to the quantity of a commodity that a producer is willing and able to offer for sale at a given price. The Law of Supply posits a direct relationship between price and quantity supplied, meaning producers are willing to sell more at higher prices. This results in an upward-sloping supply curve. A change in price causes a movement along the supply curve (expansion or contraction), while changes in other determinants—such as technology, input prices, or government policies—cause the entire curve to shift (increase or decrease). The concept of 'Cost and Revenue' is central, with Total Cost (TC), Average Cost (AC), and Marginal Cost (MC) influencing supply decisions. Revenue concepts include Total Revenue (TR), Average Revenue (AR), and Marginal Revenue (MR). Producers aim to maximize profit, which is the difference between total revenue and total cost.